Are you looking for new hair products to try this year? Let’s face it, natural hair is a lot to maintain and requires the best products that will have your curls, coils, and kinks flourishing. Finding the right products that work for your hair type can be a daunting task, but also a fun one once you find the products that work for you. Check out this list of natural hair care brands that have been making headlines in the natural hair community and should be included in your routines!

Melanin Haircare

Melanin Haircare

Natural Hair influencer, Whitney White aka @naptural85, launched her natural hair care line, Melanin Haircare, in 2018 but it has been making a huge impact on the natural hair community since it hit stores in 2020. White is known for sharing her homemade products on her YouTube channel and wanted to expand this on a larger scale so others could utilize them as well.

Currently, the brand offers its signature collection which consists of the African black soap reviving shampoo, multi-use softening leave-in conditioner, twist-elongating style cream, and the multi-use pure oil blend. The products are both all-natural and safe-synthetic, which is great for naturals. Add these products to your list to try in 2021!

Pattern Beauty

Pattern Beauty

If you haven’t heard of Pattern Beauty then you might just be living under a rock. The natural hair queen herself, Tracee Ellis Ross, launched her hair care line in 2019 and it’s been growing and expanding ever since. Pattern Beauty offers a couple of different types of conditioners and products that can cater to many different curl patterns. Each year, a few products are added to the collection, with the treatment bundle being its newest addition. The bundle consists of the treatment mask, scalp serum, and jojoba oil hair serum. Stop what you’re doing and order some of these products today. Your hair will thank you!

TPH by Taraji P. Henson

TPH by Taraji P. Henson

When actress Taraji P. Henson launched her hair care line, TPH, in 2020, it took the natural hair community by storm. One of Henson’s biggest goals of the line was to educate users on scalp health. She believes that healthy hair starts with taking care of your scalp.

There is a misconception by many that when your hair is in a protective style, you do not need to care for your actual hair. Taraji is trying to help people understand that it’s simply not the case. Some of her hair treatments are uniquely packaged in a way that allows the product to access your scalp in a more efficient way. The line is also sorted into categories that have different benefits for your hair which include scalp care, cleansing, intense moisture, repairing, and treatment stylers. You’ll definitely want to add some of her products to your self-care Sunday routines this year.

Belle Bar Organic

Belle Bar Organic

If you’re looking for hair care products that you can customize to your liking, then Belle Bar Organic is a brand you should try this year. As a clean beauty company established by a mother and two daughters, they set out to create a brand to help women in any stage of their natural hair journey, whether that was during their big chop phase or those who need to repair the damage done to their curls.

You can buy many of their products individually or even in kits and bundles. The bundles are designed to focus on three different benefits which include growth, hair health, and moisture. If I were you, I would get your DIY skills going this year with one of these kits!